Personal Brand on LinkedIn: Expertly Build Your Persona

There has never been a more important time to have a strong personal brand, not only within the professional world but also in your everyday interactions with people.  Your personal brand is your “profile” on social media, and it serves as a platform for people to connect with you.  The power, therefore, lies in how […]

Thought Leadership Marketing: Build Credibility on LinkedIn

A LinkedIn profile isn’t just another online resume; it’s your personal brand, and it’s often the first interaction that potential employers or clients have with you. LinkedIn is considered the most credible source of content. So how do you use this platform to showcase your thought leadership? How do you take your knowledge and experience […]